Showcase your brand across the London Underground network, with Cross Track Digi Walls from Out Of Home International.
As urbanites travel through this heavily accessed central environment, your brand could be projected across a significant audience as they traverse stations, presenting a durable marketing experience along the entire passenger-facing platform wall.
Directly visible to the mass of daily commuters and tourists entering the London Underground, Cross Track Digi Walls allow advertisers to maximise their creativity with vast spaces directly opposite their audience, ensuring high-frequency and unavoidable projection of your campaign with fully integrated digital screens. Working either as a standalone targeted feature or as part of a multi-format project, Cross Track Digi Walls powerfully engage with the public as they wait for the tube to arrive at the platform. Present along major areas of public traffic, this format enables extended dwell time as it provides inescapable access across all passengers along the platform.
From the retail-centric environments around Oxford Circus, Shepherd’s Bush and Bond Street through to the theatrical hubs at Leicester Square and Piccadilly Circus, Cross Track Digi Walls are able to target pedestrians en route towards significant points of sale. Over 3.5 million users enter the London Underground network every day, making it an unparalleled spot for generating exposure across a substantial audience.
Past advertisers include Emirates, Virgin Active and Magners, reflecting the versatility of Cross Track Digi Walls as a method of influencing audiences, particularly in locations where they are already prepared to spend.
Advertising with Cross Track Digi Walls provides the perfect format for clients looking to generate high-impact exposure for their brand.
Call us on 0208 003 2573 for your free advertising campaign plan.