Transport Media

Bus advertising, an introduction:

For most people, buses are a means of transportation to get around in their daily life, but the masterminds of the advertising world see a bus as a perfect moving canvas for the most creative and effective transport adverts. In a competition-fuelled digital world, the marketing industry still turns to traditional outdoor advertising with an original twist, defying normality and standing out.

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Transport Advertising: Benefits

We all know that many people use public transport in our daily commutes or to travel in their free time, and we know advertising on public transportation is one of the most effective marketing strategies because in a captive environment, adverts are unmissable.

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Benefits of investing in Transport Advertising

Advertising has a direct purpose of leveraging a brand’s presence in the market and influencing buying behaviours for target consumers. Combining this initial purpose with transport formats is the perfect catalyst for a successful marketing campaign.  Below are some key benefits of Transport Advertising and why it’s important to consider this format in any above […]

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