Upon boarding public transport, every passenger must have some form of physical ticket. This four-sided permit instantly becomes personal property of the traveller, and will remain in their ownership for at least the remainder of their journey.
Advertising on tickets presents a memorable and effective option for raising brand awareness, particularly as ticket holders are often en route to a shopping trip or a city centre environment. In conjunction with ticket media, Transport Media has launched bus ticket advertising for multi-cuisine chain Jimmy Spices and also online food delivery portal Just-Eat.
With the possibility of localised or national campaigns, this transport advertising format can successfully adapt to any purpose – whether you’re a countrywide business launching a new product or a niche vendor hosting a village event, your company can dynamically place itself in the very hands of potential customers.