Transport Media

Volvo’s ‘Lifepaint’ Campaign Scoops Second Cannes Lions Grand Prix

Volvo’s ‘Lifepaint’ campaign has been the subject of much discussion since its launch in April, and it made the headlines once again this week as it walked away from Cannes Lions as a Grand Prix winner in two categories. Unlike most car advertising campaigns, Lifepaint focuses on safety outside of the vehicle, rather than inside […]

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