Digital Escalator Panels

Showcase your brand across the London Underground network, with digital escalator panels from Transport Media.

As urbanites travel through this heavily accessed central environment, your brand could be projected across a significant audience as they traverse stations, presenting a durable advertising experience along escalators located at every entrance and exit point.

Directly visible to the mass of daily commuters and tourists entering the London Underground, DEPs ensure high-frequency and unavoidable projection of your campaign. Working either as a standalone targeted feature or as part of a multi-format project, DEPs offer high definition projection of campaign artwork, engaging the public as they travel past the screens. Present along major areas of public traffic, this format enables extended dwell time as it provides inescapable access to passengers as they enter and exit stations.

From the retail-centric environments around Oxford Circus, Shepherd’s Bush and Bond Street through to the theatrical hubs at Leicester Square and Piccadilly Circus, DEPs are able to target pedestrians en route towards significant points of sale. Over 3.5 million users enter the London Underground network every day, making it an unparalleled spot for generating exposure across a substantial audience.

Past advertisers include everyone from Pizza Hut and Flora to the NSPCC and Converse, offering a versatile platform for systematically influencing audiences, particularly in locations where they are already prepared to spend.

Advertising on DEPs provides the perfect format for clients looking to generate high-impact exposure for their brand.