Outdoor advertising Expert Transport Media are a media buyer specialising in the outdoor arena, we currently work with many Blue chip clients to promote their brand through the outdoor medium. We work with clients with budgets from £1000 to £10,000,000 and always execute a fully accountable outdoor advertising campaign to deliver their message.

Transport Media operate throughout Europe with a strong U.K. media buying and planning team. Currently the outdoor market is segmenting into numerous new and exciting medias where engaging with your customers has become more thoughtful and easily accessible than the traditional media formats. We are in a unique position allowing us to design, print and manage your outdoor campaign from start to finish. We also provide statistical / ROI analysis including OTS figures, data capture and much more, thereby justifying the investment of your marketing budget in outdoor media.

Here are some of the forms of media we specialise in:
Bus advertising
Taxi advertising
Mobile Billboards / Advans
Rail, Tube and underground
Billboards, 96 sheet, 48 sheet, 6 sheet, 4sheet,
Bus shelters and many more...

Reasons for using Outdoor Advertising
People are spending more time Out of home than ever before, but the interesting thing is what they are doing with their lives. They are commuting, travelling to leisure and lifestyle destinations and making more use of the improving infrastructure environment around them. There is no avoiding Outdoor: it is free to view and cannot be turned on or off. It binds a fragmenting media world, connecting with an increasingly mobile 24-hour society.

Taxi advertising
Taxi marketing can be thought of as a dynamic public relations activity and boasts one of the lowest cost per million (CPM) of all major outdoor advertising media. Taxi marketing ensures that your message reaches all neighborhoods in a city or town. Taxi marketing is a type of outdoor advertising that is intrusive and proactive, and will saturate a market, day and night, throughout the entire year. There are no weekends or days off with London taxi advertising. The reach is comprehensive, diffused and influential. When combined with other marketing solutions such as bus and van advertising, or on its own, taxi marketing can be an increasingly profitable tool.

Taxis offer an eye-level, mobile message making them dominant in city centres. A demand-led medium following the population flow throughout the day, taxis are present wherever there are people, and brand visibility is thus virtually guaranteed. Marketing with taxis offers a stand-alone marketing solution that targets pedestrian, vehicular as well as in-taxi audiences. Taxi advertising is extremely effective at communicating with businessmen, tourists and the convention trade.

Bus advertising
Buses have the advantage of a large display area. Bus advertising is catchy, trendy and is a great marketing tool. As one of the most popular modes of transport, buses travel extensively throughout London and the entire United Kingdom. They offer the multiple advantages of large display area, imposing size and high visibility.
While London taxi advertising is an extremely popular local outdoor advertising medium, of late bus advertising is being increasingly employed by a wide range of industries in order to increase the profile of products. Bus advertising captures the attention of pedestrians whilst building brand awareness.

Billboard advertising
The range of available opportunities is vast - from huge high impact banners, special builds and large format roadside billboards right through to advertising opportunities at stations, in trains, bus shelters, in leisure centre’s, on plasma screens and postcards, and in shopping malls and supermarkets. Consumers can be reached as soon as they step out of their home right to the very point of purchase.