Bus Rears Advertising

Advertise on single and double decker bus rears in London and throughout the UK.

BTarget passengers and motorists directly giving advertisers an opportunity to target the public when they have time to read and absorb a message. Located on all buses, this high dwell time site attracts attention from consumers as they follow it down the road and around our cities and towns. Rears allow clients to have a one-to-one communication with their target audience and are the ideal medium to interact with consumers in their personal space.

 

Unwell? Choose Well.

December 2010 NHS Worcestershire ran a successful Bus Rear campaign to urge the public not to visit A&E for less severe symptoms, and be aware of alternative options when seeking care for minor ailments during the busy winter period.

 

Chrysler – Jeep Patriot

The Hughes Group car dealership promoted their finance options for the Jeep Patriot through the use of Bus Rear advertising. Bus Rears are effective as buses are on the road up to 18 hours a day, seven days a week. Motorists in particular will have the opportunity to see the adverts, as on the road they travel behind buses promoting the advert, whilst sat in traffic and behind the vehicle they get the chance to take in the campaign message. The campaign ran for 4 weeks and was seen by a large audience whilst on the move.

 

Blue Insurance – Multitrip.com

Blue Insurance uses many forms of Outdoor Advertising with Out of Home International, but chose Bus Rears for their Multitrip.com product for year round insurance, great for last minute holidays. Where people go, buses go. The bus rears are visible predominately in City Centre’s around Travel Agents and Exchange Bureau’s projecting the message to the clients target audience.