London Gold Frame

London Gold Frame Advertising is the premium bus advertising solution in Central London offering great reach and targeting of tourists, commuters and shoppers alike.

London Gold Frame buses can reach the population of 8.2 million (2011 Census) and the additional 26.8 million domestic and overseas tourists and visitors who visit London every year (Figures are from GB Tourism Survey, VisitEngland).

London Gold Frame applies to a premium set of London Bus Supersides and T-sides which travel in the best and busiest areas of the city and therefore earn the Gold Frame. The distinctive Gold Frame sets the media apart from all other bus advertising formats due to its opulent and eye catching design.

The City of London is one of the most sought after locations in the world for advertisers and public alike. Attracting millions of Londoners and tourists on a weekly basis the UK Capital it is a crucial part of any brands advertising strategy.

The London Gold Frame advertising option gives advertisers a presence on route specific buses to ensure that the campaign is being seen at the right time and in the right place. London Gold Frame buses travel along the most sought after and affluent areas of London including Oxford Street, Knightsbridge, Piccadilly Circus, Marble Arch, Victoria, and Emirates Stadium

Why Advertise using the London Gold Frame

The high frequency of London Gold Frame buses means a high proposition of sites in the Capital, making sure ads are seen more often by consumers. High frequency is the power behind outdoor advertising, as repeated exposures ensure that brands and messages are remembered.

London Gold Frame advertising is proven to be effective – 75% of consumers recalling a Superside ad see them live on the street (The Road to Enlightenment) and 91% of Londoners can spontaneously recall a bus ad.

London Gold Frame advertising is the perfect format for clients looking for the WOW factor and do not want to be missed in Central London. Call us on 0208 003 2573 for your free bus advertising campaign plan.

Bus Advertising on london gold frames

Supertrash – London launch

To promote the opening of their first London store Dutch fashion label SuperTrash featured on London Gold Frame bus routes. The routes cover heavy footfall areas, including busy shopping sections such as Regent Street and Oxford Circus. These sought-after advertising spots quickly and directly target large volumes of tourists and commuters, generating broad consumer awareness of SuperTrash.

Bus Advertising london gold frames

World Parachuting Championships – Mondial 2012 Dubai

The Dubai Government used London Gold Frame bus adverts to promote the 2012 World Parachuting Championships, which for the first time will be held in Dubai, the capital of sports in the Middle East.

Bus Advertising on london gold frames

Aegis – Are U Unique?

Manufacturer of luxury mobile phone cases, Aegis Vision promoted their U Unique in Central London using Gold Frame Advertising to showcase their brand in a luxurious fashion. Following the launch of the new iPad U Unique wanted to promote their new range of high end fashionable covers along key shopping routes in London.

Looking for another format?

t-sideT-sides
The most premium standard bus advertising product that is instantly recognisable on the high street, allowing you more creative space with the T shaped format.
supersidesSupersides
This double deck bus product reaches above the busy high street to demand pedestrians attention and reach consumers on the move.
streetlinersStreetliners
The community notice board, the streetliners on single decks can be used to reach local, regional, national audiences.
bus rear bus backRear
Target passengers and motorists directly giving advertisers an opportunity to target the public when they have time to read and absorb a message.
mega rearMega rear
Available on single and double decks, this product gives advertisers the space to create high impact campaigns with extended dwell time.
london gold frameLondon Gold frame
Use the London bus to stay within targeted key central locations using this premium product. Specifically reach tourists, commuters and shoppers.
headlinersHeadliners
Use these bus interior panels to target millions of passengers every day with extended dwell time.
bus ticketsBus tickets
Placing your advertisement in consumers hands, the opportunity for call to action and discount vouchers.
full wrapFull wrapped
Create a high impact moving message with the most premium bus advertising product.
led sideLed sides/twinkle lights
Add a sparkle to your campaign with LED lights immersed into your bus creative.
route masterRoute master
The only opportunity to target two key central London routes on the original iconic London bus. Limited space available.
super squaresSuper Squares
Only available in certain cities, this product utilises an entire square on the bus side targeting pedestrians.
bus panelsCoving Panels & Bulk Heads
Only available in certain cities, this product utilises an entire square on the bus side targeting pedestrians.
upper rearsUpper Bus Rears
Upper Rear bus advertising is a cost effective way to reach urban audiences in cities and towns in the UK.